(more PBF over here)
Now that World Jump Day is over, stupidity will diffuse more evenly among the 23.934 hours in the sidereal day. If you hadn't heard of it, it was a call for millions of chumps across the planet to jump up and down at the same time in order to shift the orbital path of the planet, and thereby bringing world peace, global cooling, and a climate of general inanity. C'mon folks, the idea makes no sense at all in regards to physics. If anything, if should be World Blow-Upwards-At-The-Sky Day and instead of spreading across the globe canceling out their own foolishness, they should do it all from one place… like a poisonous rainforest or something.
But the strategy they've come up with is not new. Dantesoft sent me a BBC article nicely summing up the troubles a giant EA has faced. From the folks I've talked to, what burnt people out wasn't so much the workload, but the pointlessness of said work when constantly defined and redefined by suits and producers, the worst combo for human health since the Big Mac and large fries. Try changing 3-4 managers a month. Try marketing perps invoking art/code pipeline changes. One gent, who was friends with the guy who filed the class action suit against EA, told me of a game in which developers would try to score points based on how many times they could get producers to say "in reality…," and of course bonus points if you could get them to play the crying card. I kid you not, they cried.
So I guess we are to believe that significant jumping up and down has changed the orbit of EA's heart. I'll believe it when interns stop abandoning their internships there.
But jump hard enough and you'll plummet through the Earth into China, where they're still busy at work ruining stereotypes for Chinese people stateside. Read this incredible story about how Massive Black, related to the artistic monument that is ConceptArt.org, had their business sabotaged and stolen shamefully and shamelessly by their Shanghai faction.
This is the John Grisham tale of the game industry. Where asian women here in the Valley enjoy the benefits of being stereotypical dragon ladies and kawaii dolls in the sensational yellow fever of the interracial dating scene, asian guys are haplessly painted as spies and fu manchus. Y'know why? 'Cuz of selfish assholes like James Xi Zhang and the massive fraud, embezzlement, and conspiracy he perpetrated against Massive Black. If Hellgate is delayed for this, he's a dead man.